It's interesting to see how other businesses and organizations go about their marketing. I have been quoted as stating that, "professional services marketing is equal parts consumer marketing, political campaigning, and relationship development", so I am always looking at each of those disciplines for new ideas.
Here is an interesting article on how political candidates cultivate "brand" during election runs.
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It is such a little thing in print--"black tie optional", but for many a huge question to answer. Here is the answer I offer when ... -
I might know. I am one. But, not like, "Wooo Hooooo, la la la la la, put me in a rubber room!!" Go online and look at any portfo...
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The old adage, "Content is King", no longer applies. In a connected, electronic world there is plenty of content – more than we ca...