Friday, May 22, 2009

160,000 Words So Far. Has it Made a Difference?

This week I surpassed 160K words posted to the MC blog. More importantly there are more than 4,000 people visiting MC each week. What is THAT all about!?

I have never promoted this blog, never tried to create income through it or pushed it in any organized way into the mainstream. I simply marked a place to write about what I was passionate about within my profession. The lessons I've learned just by writing about my observations has been the biggest reward.

Thank you to every person that gave my blog more than 30 seconds of readership. Thank you for all of the feedback I've been privileged to receive and your ideas that have given me new insight. I will continue to write for myself and appreciate there are professionals out there to keep me sane and my posts appropriate.

Saturday, May 16, 2009

MC Joins Allen Matkins to Lead Business Development Initiatives

I am happy to report I am now heading up business and client development for Allen Matkins Leck Gamble Mallory & Natsis LLP, a full service business law firm based in Los Angeles, CA (#157 on AmLaw 200).

The choice to return to an in-house position was actually easier than I thought. My good friend Jennifer Skiver called me several weeks back to ask if I knew of anyone that could step up to fill a new position at her firm. They were looking for help where the rubber meets the road -- business and client development. While I have been mostly content as an agency owner these last many months I have to confess I missed the challenge and opportunity that comes from being on the "inside". So I said, "How about me?"

Fast-forward a few weeks and here I am, the new (excited and energized) guy at Allen Matkins. I am certain this experience will produce lots of new thoughts to share here at MC blog.

I am totally charged and cannot wait for what happens next!

In the spirit of full disclosure I have added a disclaimer in the footer of MarketingCatalyst to clarify that this blog is an independent effort focused on my knowledge and opinion about the marketing of law firms and professional services. My employer, Allen Matkins Leck Gamble Mallory & Natsis LLP, does not contribute to the posts on this site.

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