Sunday, March 06, 2005

Yak Shaving (All Too Familiar)

Seth Godin offers a great illustration of the term, "yak shaving". This should be especially insightful reading for anyone that believes in decisions through committees, that there can never be enough check points for projects, or have the need to "be on top of everything."

There are few mistakes that can't be undone, especially in marketing, but to have done nothing at all is a mistake that has no fix.