For everyone that believes better email lists and email targeting is the answer to better mass communications with clients and prospects. Email was not designed as a marketing communications tool. Even permission email marketing is very broken and there's little hope for a fix in the near or distant future... (read more)
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It is such a little thing in print--"black tie optional", but for many a huge question to answer. Here is the answer I offer when ... -
Your top marketing resource for growth is at your office every day – your employees! We produced a day and 1/2 company retreat for the com...
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The old adage, "Content is King", no longer applies. In a connected, electronic world there is plenty of content – more than we ca...