I am constantly amazed at the smart thoughts published on Harvard Business School's "Working Knowledge". Today they let loose another gem called, "The Three "Ds" of Customer Experience".
Of particular interest is bullet number two; "They deliver these propositions by focusing the entire company on them with an emphasis on cross-functional collaboration."
Tactically it just makes sense to focus many against one and not one against many.
-
It is such a little thing in print--"black tie optional", but for many a huge question to answer. Here is the answer I offer when ... -
Your top marketing resource for growth is at your office every day – your employees! We produced a day and 1/2 company retreat for the com...
-
The old adage, "Content is King", no longer applies. In a connected, electronic world there is plenty of content – more than we ca...