I ran across a couple of interesting definitions of "marketing"
"Marketing: find out what your customers want and then give it to them."The definitions are real -- take them for what they mean to you.
Tim Cohn, Marketing Consultant and Author
"Marketing and innovation are the two chief functions of business. You get paid for creating a customer, which is marketing. And you get paid for creating a new dimension of performance, which is innovation. Everything else is a cost center."
"Marketing is the art of getting one or more people to sit up, pay attention, and take action."
A general definition of marketing:
The act or process of buying and selling in a market.
Another marketing definition:
The commercial functions involved in transferring goods from producer to consumer.
The writing styles are real too. Take a look at the definitions again and think about how you comprehended each statement. I imagine that just like me, you had to re-read a few of them just to get on top of what the writer is saying.
Do your readers a favor and write with simple and friendly words. Don't make your audience work to comprehend your message!